Strategy, Copywriting, Brand Identity, Product Design
Founded in 2013, “Koning” is a leader in the design and innovation of electric bicycles. They believe that electric bicycles are changing the travel landscape, providing a clean, efficient, affordable and exciting new mode of transportation.
We designed strong branding for Koning, demonstrating sharpness, speed, reliability and accuracy as the company prepares to expand into international markets. The use of a limited color scheme offers a clean and timeless look that is carried over into riding accessories, including helmets and gloves.